Pour réussir en Chine, le marketing d'influence devient une priorité pour les marques occidentales en 2022. La Chine possède en effet le plus grand marché de commerce via les médias sociaux et le marketing d'influence est l'un de ses aspects à la croissance exponentielle. Chaque marque peut ainsi atteindre un fort développement de ses ventes […]
PROvoke Media présente dans son dernier rapport, les meilleurs spécialistes du marketing d’influence. Qui est PROvoke Media ? PROvoke Media a été fondé en 2000 sous le nom de « Holmes Report » du nom de son fondateur. Son objectif est de travailler avec les professionnels du secteur de la communication et des relations publiques au sens large. […]
De plus en plus d’entreprises prennent conscience de l’utilité de développer un marketing d’influence. Celui-ci devient en effet incontournable et contribue largement à la croissance des sociétés. Dès lors, les réseaux sociaux constituent un bon point sur lequel s’appuyer pour un marketing digital performant. L’importance des réseaux sociaux Un compte ayant très peu d’abonnés […]
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